Samsung is a world-class corporation with a wide range of business – from manufacturing high-tech telecommunication facilities, domestic appliances, audio and video devices to building skyscrapers and factories.

Heroes of the Galaxy is a special project organized in order to popularize new Samsung smartphones: Galaxy Note5 and Galaxy S6 edge+. The project was launched on the AdMe advertising space. We were engaged in creation and development of characters, elaboration of an on-line test, video shooting and holding a competition with two winners getting a smartphone in the end (Galaxy Note5 and Galaxy S6 edge+).

The project managed to successfully promote the new smartphones – more than 120 000 unique users were drawn, and more than 2500 people participated in the competition.

Target

Solution

Results

Target

Solution

Results